Package Design
The package is designed to resemble a s'more and the bear created in the logo. The design is seamless between all four sides to create a cohesive look from any angle.
Instagram Advertisement
The Instagram advertisement creates an interactive experience where the viewer can build a s'more as they scroll through the carousel.
Magazine Advertisement
The magazine spread was made to appeal to the older customers in the target audience.
Logo
This logo combines two objects commonly associated with camping: a s'more and a bear. The cartoon-inspired design appeals to the target audience of families.
